behind the scenes
In our world today many people don’t get the recognition or the appreciation they deserve for their hard work. These are our unsung heroes from many walks of life, the GAA being one of them. This campaign highlights the roles of people who work remarkably hard within their local GAA Club. It emphasises that each role is as important as the next and without a grounds keeper, water boy, kit man etc. there wouldn’t be a team or a club.
No matter how big or small your role is within your local club, every job is as important as the next and every role plays a big part in the life and success of the players and the club itself. This short advertising campaign sheds some light on the remarkable work that each of these people do and the time and dedication they put into their job.